Technical SEO Intern

About the Company:

Power Digital is a leading, data-driven marketing company that is nationally recognized for its ability to combine the best of art and science. As a people-first agency, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. With a 91%+ employee retention rate, Power Digital has continued to build and foster an incredible team of 600+ talented, driven, and growth-minded marketers who drive business results for our client partners and have fun while doing so. We are on a mission to be the most well-respected marketing services company in the world.

As a full-service firm, the company offers best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Amazon Marketing, Creative, and Web Development. Power Digital is hyper-focused on helping brands scale revenue and increase profits by using data and analytics to guide strategy, ultimately driving irrefutable value for clients.

Unique to Power Digital is their proprietary, marketing platform SPRnova™ that can analyze any business’s growth opportunities with a corresponding roadmap of how to execute and track progress across every marketing channel. Leveraging their team of the nation’s leading consumer strategists, creatives, and data analysts, Power Digital provides scalable and tangible marketing solutions for each stage of the funnel and for every milestone of the consumer journey.

Internship Position Details:

• Position Title: Technical SEO Intern
• Internship Term: Summer 2023
• Compensation: College credit [MUST be enrolled in college course]
• Desired Fields of Study: Business, Advertising, Marketing, Data Analysis, Computer Science, Non-Designated Degree Path
• Hours Desired: 15-20/week

*This is a remote opportunity open to anyone legally eligible to work in the U.S.

About the Role:

The goal of this internship is to learn search engine optimization through the lens of Technical SEO. Technical SEOs are responsible for improving the technical aspects of a website in order to ensure a search engine’s crawlability, optimize visibility and increase keyword rankings. This includes SEO best practices and implementing those learnings through hands-on client projects. Build a well-rounded digital marketing skill set, and get experience working at a full-service marketing agency.

Responsibilities:

• Be prepared to learn and understand search engine optimization techniques, strategies, and processes
• Assist with Technical SEO website audits utilizing Screaming Frog and other technical SEO tools.
• Write title tags and meta descriptions.
• Assist in providing 301 redirect map recommendations
• Assist in providing Rich Snippet / Structure Data recommendations utilizing Schema Generators, templates and more.
• Implement optimizations to client websites (no coding experience required)
• Gain an understanding of Core Website Vitals and providing recommendations
• Learn and use Google Search Console, Google Analytics and other industry leading SEO tools.
• Learn & assist the SEO team with ad hoc projects, such as internal linking, keyword research & competitive audits.

Skills/Experience Required:

• Growth mindset, desire to learn and adapt quickly to ever changing world of SEO
• Strong interest in a career that blends analytics (looking at data, analytics, and performance trends) and creativity (helping write web copy and meta data), especially within the fields of search marketing, advertising, and marketing as a whole
• Computer skills: thorough understanding of MS Office, Excel, PowerPoint, Google Drive
• Basic understanding of HTML and CSS is a plus but not required
• Basic understanding of Google Search Console
• Basic understanding of Website Development is a plus but not required
• Basic understanding of programming languages such as React, Javascript, Liquid, etc is a plus but not required
• Time management skills: ability to prioritize tasks for efficient execution
• Strong work ethic: must be self-motivated and able to take initiative
• Ability to function in a team environment
• Excellent oral and written communication skills

Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees'' points of view are key to our success, and inclusion is everyone''s responsibility.